What do you think are the criteria that are necessary for a successful business? Why do some simply survive while others excel? General Electric Company and Toyota Motor Corporation are the perfect examples of companies gaining popularity due to their successful marketing strategy. These are companies that focus on ‘customer value’ and follow up such promotion with prompt services. Â
Office 2010 provides you the opportunity to excel in customer and contact management. Business Contact Manager is a customer relationship management tool that enables small businesses and organizations to have a successful one-on-one contact with their customers. Adopt these managing skills through Outlook 2010 Business Contact Manager. It will directly improve your brand through effective sales and customer relations.
This feature provides you a platform which allows you to store and manage customer and client information, so it provides a profile for each of your customer. Captivate and make each of your customers feel special with your know-how about them. The Dashboard is another added powerful feature that enables you to track your business performance in visually appealing charts that are simple to understand. This is a perfect tool to keep you updated about your business and make changes to improve it accordingly. Business Contact Manager will not only create but also keep track of the trends and activities of your customer, as an individual. and in the market, as a whole.
There are various workspaces for each business contact manager, which represents the roles that must be performed. You can view and manage information such as personal details, accounts, leads, contacts and so on.
Just follow in GE’s footstep and adopt their customer relation culture through the tools that Outlook 2010 provides you. But do remember before you set out on this venture, it needs commitment from both the employees and managers in establishing long-term alliances with your customers.